Prime XBT

Attracted $1,340,000+ deposits for cryptocurrency exchange

Tools

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Influencer marketing
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About project

PrimeXBT is an award-winning cryptocurrency trading platform that allows you to trade global markets including Crypto, Commodities, Indices, and Forex.

Goals

1
Attracting new users
2
Increase of deposits on the exchange
3
Increase of exchange awareness
MARKETING STRATEGY

As a promotion strategy, we chose to hold a Web panel with invited Influencers. Web panel is an online conference between Influencers and the project, where there is a presentation of the product, a contest, an offer to use the exchange

Artur Shustov
CEO Coinband
Solutions
Searching for Influencers

We pitched 50+ KOLs from the Web3.0 theme, resulting in the selection of 15 Influencers to promote the project and the upcoming web panel for 2 weeks. We also invited 10 endorsements from the exchange side. A total of 100+ posts were published during the promotion period

Offer

At the end of the online conference were the announcement of a new instrument for technical analysis (the first on the market) and an offer for registration and use of the exchanger

After party

After the web panel, there was a series of posts from Influencers with the air recording and promotion of the offer for registration on the exchange. It allowed getting +40% of all registrations

Result
12.000
new users
$1,340,000+
deposits
89.000
social media growth

Insights

1

Web panel, it's a great tool for attracting new audiences. But to be fully effective, you need to run a contest and give the offer to use the product

2

Influence marketing is and remains the main tool for promoting a Crypto project. And with a non-standard and more elaborate approach, is able to give incredibly high rates for the promotion of the project.

3

Get in touch with us
You will feel confident in your choice from the first minutes of communication with Coinband.
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