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Top 11 Crypto PR Agencies: Best Blockchain PR Firm in 2025

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Do you know that today, there are over 9,000 cryptocurrencies worldwide (and, accordingly, the crypto projects that represent them)? Even though many of these projects are either no longer operational or have been caught in a scam (and, because of this, the market value of their crypto coins is minimal and is unlikely to ever grow with the coefficient they expected), thousands of their competitors still hold their market positions thanks to their activity and, of course, competent crypto PR performed in leading crypto media. 

If you would also like to provide a competitive advantage for your crypto project through competent promotion, you definitely cannot do without the help of a crypto PR agency. Actually, below, we will provide a list of the top crypto PR agencies for 2025. Just rest assured: you will definitely not regret collaborating with them!

What Is PR for Crypto?

PR or public relations is one of the most "ancient" types of marketing (this concept appeared in the late 19th century in the USA), aimed at creating and maintaining a favorable image of the project during periods of economic crises/scandals and, by the way, supported by the scientific approach of Edward Bernays who explained the principles of public opinion formation. In the context of the crypto industry, PR is usually performed not occasionally, to renew the positive image of a particular project, but on an ongoing basis, due to the specifics of the niche, since the crypto industry itself constantly faces reputational challenges because of frequent cases of fraud.

The following can be considered secondary PR tasks that you can delegate to blockchain PR agencies:

  • The need to lower the entry threshold into complex crypto technologies to attract a wide audience;
  • Announcement of the ICO/IEO/IDO campaigns and creation of a positive brand image through reputable crypto media;
  • Explaining to the audience the legality of the crypto project in relation to regional regulations applicable to the Web3 industry.

How Is It Different from Regular PR for Business?

In a nutshell, the methods used by blockchain PR companies are somewhat different from those applicable to Web2 projects. This includes: 

  • Community focus (which implies active interaction with the crypto community through forums, Telegram, Discord, and Twitter);
  • A quick response to accusations of scam (as we have already indicated above, this is a critical problem for absolutely all crypto projects); 
  • The implementation of international campaigns to reach crypto investors worldwide;
  • Cooperation with opinion leaders from social media;
  • Emphasizing the innovativeness of the crypto project;
  • Organizing webinars, AMA (ask-me-anything) sessions, and crypto conferences;
  • Minimizing reputational damage in case of hacker attacks and other critical situations.

In general, all these nuances fully explain why, to successfully promote crypto projects, you need to contact specialized crypto PR firms. Here, we mean that their competitors operating in the Web2 sector may not take these nuances into account, and due to the use of traditional PR methods and approaches, your marketing budget will be wasted.

What Do PR Agencies for Crypto Do?

PR agencies specializing in the promotion of critical projects usually provide a wide range of marketing services, which together are capable of leading the project to success in a fairly short period of time. The average range of services of such agencies includes the following:

  • Crypto PR Services. This type of service involves creating and maintaining a positive brand image through press releases, interviews, and articles in niche media. Standard methods of this marketing include announcing updates/events, organizing AMA sessions, and generally ensuring that the project is constantly mentioned in the media space.
  • Content Marketing. This type of marketing is aimed at creating educational and engaging content for crypto enthusiasts and includes writing articles and guides that explain the project’s innovation and its benefits to the end user. The main tools include publishing on Medium, maintaining thematic blogs, and creating PDF guides.
  • Digital Advertising. This type of crypto marketing allows you to quickly attract attention to the project on platforms like Google Ads and Facebook Ads. The most effective approaches include targeting, retargeting (to re-engage investors), and setting up campaigns based on the interests and localization of individual groups of the crypto community.
  • Community Management. Community management implies developing the project community through the Discord, Telegram, and Reddit platforms (which also includes moderation, prompt responses to questions, and organizing interactive events to increase audience engagement).
  • Reputation Management. Reputation management involves monitoring reviews on forums, social networks, and crypto platforms to instantly respond to negative comments. SEO methods are also often used here to promote positive mentions of the project.
  • Website Development. Website development includes the creation of landing pages optimized for attracting investors (for example, to ICO/IDO/IEO) and enriched with powerful analytical tools. Additionally, this type of service involves the creation of a Whitepaper and Roadmap.
  • Social Media Marketing. SMM is aimed at promoting the crypto project through social networks, where the largest number of crypto enthusiasts are concentrated (usually on Twitter, LinkedIn, and Instagram). Most often, the SMM strategy consists of regularly publishing project updates and news, launching advertising campaigns, and collaborating with crypto influencers.

Note that this is just a basic list of services, and, in fact, you can find an agency that will offer you some less trivial types of marketing. In general, when choosing blockchain PR firms, it makes sense to focus on reviews from real clients and, of course, your budget.

The Best 11 Crypto PR Firms to Build and Implement PR Strategy for Your Crypto Project

Now, we present to your attention the eleven best crypto PR agencies, cooperation with which will bring you positive results.

#1. Coinband

Founded in 2022, Coinband is the best crypto PR agency whose activities are focused exclusively on promoting Web3 projects. Specifically, currently, it offers a wide range of marketing services on the digital plane and beyond (including social media marketing, community management, PR for crypto projects, influencer marketing, paid advertising, SEO, and website development) for: 

  • Blockchain projects;
  • Dapps;
  • NFT projects;
  • GameFi projects;
  • Meta universes; 
  • Crypto exchanges;
  • Crypto wallets;
  • Fintech projects. 

According to independent rating platforms Trustpilot and Sortlist, Coinband has 4.4 stars (based on 12 reviews) and 4.99 stars (based on 40 reviews), respectively. Such a high rating is not surprising at all because, despite its youth, this blockchain PR agency has achieved outstanding results in its crypto marketing campaigns, attracting more than 100,000 new token holders per month for its clients. Currently, Coinband's portfolio can boast of cooperation with 90+ Web3 projects (among which are LayerAI, GTProtocol, Tezos, Wepad, Huobi, Satoshi, Space ID, and so on). Moreover, the company has an outstanding list of awards, including:

  • Best Crypto & NFT Marketing Agency (2022);
  • Best Web3 Marketing Agency (2024);
  • Top Rated ICO Marketing Agencies from Softwareworld;
  • Top Crypto Marketing from Clutch (2024). 

Why should you choose this crypto PR agency?

Currently, this crypto PR company employs more than 30 seasoned crypto marketing experts, each of whom will be focused on the fast and cost-effective promotion of your project. Coinband's services cover the entire life cycle of the project, from its launch (when you do not yet have your own website and any mentions on the web) to organizing crowdfunding events and scaling to new markets. 

At the same time, the company always strives to adhere to wise planning of your budget, which is confirmed by marketing campaigns the cost of which starts from only $1,000. Finally, it is worth noting that the results of Coinband's work are always confirmed by reports with the calculation of metrics assessing the effectiveness of a particular marketing approach. Thanks to this, you will understand what you are paying for and that not a single cent was wasted.

#2. NinjaPromo

NinjaPromo is one of the best crypto PR firms and was established in 2017. It specializes in marketing services, including:

  • SMM;
  • PPC;
  • SEO;
  • Influencer marketing;
  • PR & outreach;
  • Video production;
  • Video marketing;
  • Lead generation;
  • Branding;
  • Community management. 

By the way, if you have no more than an idea, you can choose this cryptocurrency PR company for website development, mobile app development, web design, mobile app design, and blockchain development (including NFT game development and play-to-earn game development). Thanks to its comprehensive approach and an impressive 4.9 rate on Clutch (based on 47 reviews), NinjaPromo has managed to collaborate with such notable clients as Polkadot, Dash, Bitcoin.com, Hycon, and BitForex. Also, today, the company received more than ten blockchain marketing agency awards (from Icohoder, Coincodex, Software World, and so on).

Why should you choose this crypto PR company?

NinjaPromo experts claim that the optimal marketing budget is 2-5% of total profit, which means companies will be able to regulate their promotion costs depending on their income. Moreover, the cases presented in the company's portfolio demonstrate the fairly quick results of the work of its specialists – most projects received a significant increase in sales after 3-4 months from the start of cooperation.

#3. Melrose PR

Melrose PR is a PR blockchain firm that is fully crypto-focused and dedicated to helping Web3 projects and companies achieve their communications goals. It was founded back in 2012, and over the years of its existence, it has grown from a small business with a basic set of marketing services into one of the top crypto PR agencies in the world. Today, its services include:

  • Marketing strategy development (with messaging, positioning, announcements, thought leadership);
  • Press relations (to present Web3 projects in crypto media);
  • Media training, interview preparation, expert commentary, op-eds, and speaking engagements across podcasts, YouTube, and industry events;
  • Content development, drafting, editing, and distribution (including announcements, op-eds, blogs, explainer video scripts, etc.)

Thanks to this approach, decentralized, AI-based, Web3, and other advanced solutions gain mass adoption within a few months of the implementation of marketing strategies. Among Melrose PR's clients are CoinMarketCap, Stratos, Moonbeam, Blockdaemon, and StormX. As for client reviews on independent platforms, we did not find any, but we still can take the positive feedback from its employees as a good indicator of this PR agency’s reliability.

Why should you choose this crypto PR firm?

Generally speaking, when analyzing the website of this crypto PR agency, we were impressed by the media network with which it cooperates. It includes such outstanding media as Forbes, Mashable, Inc., Business Insider, The New York Times, CoinTelegraph, Financial Times, etc. In general, this can already be considered 75% of the success of your cooperation with Melrose PR.

#4. Lunar Strategy

Founded in 2019, the Lunar Strategy PR crypto agency is one of the best in promoting NFTs and other blockchain-based solutions (like cryptocurrency exchanges, metaverses, DeFi projects, crypto wallets, etc.). Considering the rather small staff (15+ employees), the company manages to achieve outstanding results for its clients case after case. The company's track record includes 200+ Web3 collaborations and more than a million attracted clients.

Currently, Lunar Strategy's range of services includes:

  • Social media management;
  • GTM strategy development;
  • Influencer marketing;
  • Cryptocurrency PR;
  • Web3 paid advertisement;
  • KOL fundraising. 

The company's famous clients are PolkaDot, Immutable, DFinity, Oasis Network, Game Starter, OKX, etc. Lunar Strategy has also received public recognition through awards from Cointelegraph Innovation Circle, Influencer Marketing Hub, Softwareworld, and Goodfirms, as well as a high rate from TrustPilot (4.5 stars based on 17 reviews).

Why should you choose this blockchain PR firm?

What attracts in this crypto PR agency is its adaptability to the client’s budget – in particular, even startups can find here an affordable package of marketing services since some of their strategies do not reach even 5,000 dollars. It is also noteworthy that these guys can help you with promotion instantly and start urgent implementation of the marketing strategy today.

#5. Single Grain

Founded in 2014, Single Grain is a full-service digital marketing agency that helps great companies grow their revenues online. One of the main advantages of Single Grain is that it is headed by Eric Siu, a world-renowned investor and business advisor. Everyone at the company understands the blockchain industry from the inside out, which gives them the ability to create marketing campaigns that actually work. The main credo of Single Grain is to achieve a better balance between Customer Acquisition Cost and company profit.

Unlike other cryptocurrency PR agencies, this agency’s range of services is extremely broad and includes:

  • Crypto SEO;
  • Crypto SMM;
  • Crypto influencer marketing;
  • PPC marketing;
  • Community building; 
  • Crypto press releases; 
  • Crypto email marketing;
  • Crypto affiliate marketing;
  • Telegram and LinkedIn marketing;
  • Airdrops;
  • Bounty Campaigns.

This PR blockchain agency managed to collaborate with such projects as Polymath, Amazon, Uber, Khan Academy, GiftedAndTalented, Treehouse, and Airbnb. Its Clutch rate is 4.8 stars based on 8 reviews.

Why should you choose this crypto marketing and PR agency?

Since the main credo of this crypto PR agency is to focus on maximizing the ROI from the applied marketing efforts, this gives you a kind of guarantee of their effectiveness. Also, to evaluate the intermediate results of promotion strategies, the company uses advanced analytical tools, which allows Single Grain to instantly change them to achieve the greatest efficiency.

#6. MarketAcross

Founded in 2014, MarketAcross is a PR agency for crypto projects looking for end-to-end marketing solutions. Its specialists maximize the presence of blockchain-based projects on the Internet in the shortest possible time, as well as ensure awareness of them and loyalty from potential and existing customers. Also, its PR strategies and approaches are based on personal relationships with some of the world’s leading editors, writers, and content producers. Today, its services include:

  • SEO;
  • Blockchain public relations;
  • Blockchain content marketing;
  • Online reputation management;
  • Thought leadership;
  • Content distribution;
  • Messaging strategy development.

Polygon, Solana, TRON, TON, Crypto.com, and about 150 other crypto projects resorted to the company's services. Currently, it has a 5-star rating on Clutch (based on 8 reviews).

Why should you choose this Web3 PR company?

The founders of MarketAcross use pitches, writing texts, articles, videos, content platforms, press releases, and interviews to attract new audiences to projects they collaborate with. The MarketAcross team does not charge fees, forming a budget only based on the tasks that it can complete.

#7. Crypto PR

Crypto PR is a certified digital marketing agency that specializes in PR only, combining time-tested and innovative approaches to promote blockchain (and other) projects through crypto media. The company pays special attention to analytics, constantly adapting and optimizing selected methods to ensure maximum return on investment for its clients. 

During its existence, the company has attracted millions of customers to projects from blockchain & crypto, DeFi, NFT, GameFi, SocialFi, and Metaverse sectors. For today, Crypto PR specializes in:

  • Web3 consultation;
  • Building reputation;
  • Generating leads. 

The company was approached by such famous clients as NeuroChain, ALAX, Auctus, and DAOstack, as well as received a 4.4 rating from TrustPilot (based on 11 reviews).

Why should you choose this Web3 and blockchain PR firm?

Crypto PR is one of the largest crypto PR agencies who has well-established partnerships with such media as Reuters, Yahoo! Finance, Financial Times, The Cointelegraph, Coindesk, NewsBTC, AP, Bloomberg, The Block, Entrepreneur, Forbes, Decrypt, and so on. As a result of effective promotion campaigns, this agency has managed to provide its clients with a strong competitive advantage in the Web3 space, which is an obvious sign of the high professionalism of its team.

#8. PRLab

Another award-winning company that has received public recognition for its PR services is PRLab, which collaborates with projects from the CleanTech, BioTech, corporate, HealthTech, financial, SaaS, Fintech, blockchain, healthcare, cybersecurity, crypto, Web3, logistics, and manufacturing sectors. Unlike the best crypto PR companies we mentioned above, this one also offers training for in-house teams of their clients, explaining to them how to communicate with their audiences for clear conveying of brand values. Specifically, for now, you can order the following types of services:

  • Global PR for tech companies;
  • Internal communication services for corporates;
  • SEO services;
  • PR funding;
  • Media training;
  • Digital PR. 

Such world-famous brands as CoreZero, SplashTop, and NuPay have collaborated with this cryptocurrency PR firm. According to Clutch, it has a 4.8 rating based on 15 reviews.

Why should you choose their crypto PR services?

Since this blockchain PR firm specializes in PR only, it has an extensive network of contacts with leading media in the cryptocurrency sector. Therefore, if you would like to focus your efforts specifically on strengthening your brand image through media, you should definitely consider working with PRLab.

#9. ICODA

ICODA is a top crypto PR firm that can boast over $500M in raised funds for 250+ clients. It has over 14 years of experience in digital marketing and a well-established partnership network with 3,000+ brands. You can approach this agency for:

  • Smart contract development;
  • IEO marketing;
  • Crypto PR;
  • Whitepaper development;
  • Influencer marketing;
  • Blockchain development;
  • Website development;
  • NFT promotion;
  • Defi promotion;
  • Market making for exchanges;
  • Listing on CoinMarketCap.

This company is proud of its collaboration with BingX, Floki, Filecoin, Toncoin, and BC.GAME. The company currently has 5 stars on Clutch (based on 19 reviews).

Why should you choose their blockchain PR services?

The services of this crypto PR agency go far beyond public relations and cover many aspects of Web3 solutions development. The company also has one of the largest experiences in this industry (14+ years). All these factors speak about the potential effectiveness of their services.

#10. ReBlonde

ReBlonde is a tech PR agency from Israel that operates using the two Cs: creativity and connections. The approach of this PR agency’s experts cannot be called traditional: in their strategies, they often go beyond the usual and generally accepted digital marketing techniques. Today, ReBlonde covers the following directions of PR: 

  • Media relations;
  • Influencer outreach;
  • Reputation management. 

By this year, it received 16 global awards in digital marketing and collaborated with 1,100+ clients all over the world (including Celsius, Terra, and Couchbase). Although we have not found any customer reviews of this crypto marketing agency, we can cite this review from Bestcryptomarketing.agency as proof of its reliability.

Why should you choose these crypto PR experts?

The company’s range of services (including NFT marketing, media relations, SMM, PR, and much more) allows businesses to implement large-scale digital promotion strategies without resorting to the help of outside specialists. The company also begins promotion by setting clear, transparent, and measurable goals, the achievement of which is assessed through the calculation of metrics such as media coverage quality and quantity, website traffic, social media engagement rates, community growth, lead generation, etc. In general, this approach ensures transparent cooperation and understanding of what you are paying for.

#11. Guerilla Buzz

Guerilla Buzz is a top-tier blockchain agency from Israel founded in 2017. Its range of services covers: 

  • Blockchain PR;
  • Web3 PR;
  • Blockchain marketing;
  • Crypto SEO;
  • NFT marketing;
  • Crypto thought leadership.

Currently, Guerilla Buzz was awarded by Clutch as a top public relations company, partnered with more than 30 different Web3 companies, and helped them raise more than $300 million in funding. Specifically, it promoted projects such as Bancor, CoolWallet, CoinGecko, ApeSwap, and PolySwarm. The company’s current rate on Clutch is 4.8 stars (based on 2 reviews).

Why should you choose this blockchain PR team?

Guerilla Buzz has a proven in-house strategy and, unlike many of its competitors from our list, is ready to take on projects that have just begun their formation and have not yet passed such important stages of their development as ICO, IDO, IEO, etc. Also, the company pays special attention to promoting projects “among the people” through social platforms, forums, and online publishers. 

Final Thoughts

Now, we are confident that thanks to our guide on the best crypto PR firms, you can easily find the one that fully meets your marketing goals and your budget. And, of course, you can always contact our crypto PR firm to get the best balance between pricing and quality of cryptocurrency PR services provided.

FAQ

How much can the services of blockchain PR agencies cost?

The cost of blockchain PR services greatly depends on the pricing of the local labor market. In particular, by turning to companies that are located in countries with lower prices for digital marketing services, you can significantly save on the implementation of a blockchain public relations strategy for your project. In addition, it is important to understand that the cost of these services can be determined based on your budget, so choosing a specific company is best done after an individual discussion of the possibilities of promoting your project. If we talk about our pricing, currently, the hourly rate in our blockchain PR company ranges from $50-99, and the implementation of full-fledged PR crypto strategies starts from $3,000.

How long do I need to cooperate with blockchain PR companies to see results?

There are a number of digital marketing techniques aimed at getting quick results – these include influencer marketing and PPC advertising. However, to achieve more stable results, it makes sense to also resort to methods with a long-term perspective: SMM, SEO, website development and optimization, community management, and PR.

Where can I find the best cryptocurrencies PR agencies to promote my project?

Typically, the best crypto PR agencies are presented on independent review platforms like Clutch.io. Thus, users from all over the world can read reviews from real clients of these firms and also check the overall rating of a specific firm in comparison with its competitors. Therefore, if you are looking for a reliable cryptocurrency PR agency, you can start your search from such platforms.

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